Target Audience

Workshops can be beneficial to small senior management teams or large groups of employees. Typically audience members include:

• Executive staff of product company
  • VP of Services
  • VP of Sales
  • VP of Marketing
  
  
  
• All employees of a professional services business unit at a product company

Benefits

Workshops are an excellent vehicle to rapidly introduce concepts and terminology to employees. Key benefits include:

• Improving employee understanding of professional service business
• Review and agreement on common terminology
• Awareness of industry practices

Deliverables

Workshops are delivered by senior managers that have personally been involved in the process of establishing a professional services business at a product company. Beyond the presentations, the audience will receive:

• Soft copy of all presentation materials
• Direct access to presenters after the workshop for follow up questions
• Links to additional resources